Feature Article

When designing a magazine feature article for Crime and Punishment, I wanted to approach it from a whodunnit angle that would immediately draw readers in with a sense of mystery and suspense. The challenge was to capture the psychological tension of the novel while focusing on the crime at its core. I imagined the ad starting with an abstract representation of the murderer, with a silhouette of a man holding an axe, suggesting something sinister has occurred. For the typography, I chose bold, and bloody fonts to evoke the urgency and tension of a detective story, and paired it with the title of “Murder” to spark curiosity. I kept the color palette dark and moody to reflect the book’s grim tone, using shadows and contrasts to create a sense of unease and uncertainty, much like the inner turmoil of Raskolnikov himself. However, I also included the color yellow because of it’s gratuitous use in the book. The goal was to hint at the psychological unraveling of the protagonist, creating a visual narrative that would draw readers in and make them want to uncover the truth behind the crime, all the while conveying information in a way that was aesthetically pleasing.